Frequently Asked Questions


Venues

Credit: Bluementhal Photography

Click on the frequently asked questions below to display their answers:

Real Weddings helps couples find the perfect venue for their engagement, wedding or honeymoon. When they enquire with your venue through our platform, they have already been prequalifed by our unique system so that you’re only working with couples that have a real chance of converting into a site visit or booking.

We combine the award-winning, inspirational content that we have created over the last 15+ years with sophisticated digital marketing techniques to capture a large share of recently engaged couples which we then market your venue to.

We work with venues that are seeking to book more engagement party, wedding or honeymoon business including dedicated reception venues, hotels, restaurants, golf clubs, yacht clubs, wineries, resorts and destination wedding venues.

We have a range of packages available to market your venue with Real Weddings. To find out which one is right for you, please email ‘advertising@indigomediagroup.com.au’

Every time a bride or groom is interested in your venue, you will receive an email which includes their name, the date of their wedding, guest numbers, and contact details including phone and email address.

We have found that the faster you or your sales team is able to respond to these enquiries, the higher chance of converting them to a site-visit or booking.

Our business is to help you build your business - we’re all about transparency and generating a positive return on your investment.

Every month you will receive a detailed but easy-to-read report which shows exactly how many enquires you’ve received as well a summary of all of your other performance metrics including website visits, sample menu downloads, phone number views, email enquiries, impressions (how many times your venue has matched an engaged couple’s search criteria) etc.

Real Weddings has been a leader in the Australian wedding industry since 2002. Previously a multi-award winning, national magazine, Real Weddings is now a dedicated, ‘next-generation’ digital marketing platform exclusively for venues seeking to book more wedding, engagement or honeymoon business.

Think of our platform as ‘realestate.com.au’ for wedding venues.

We leverage our 15+ years of content and sophisticated digital marketing techniques to ensure your venue receives high quality (not just high quantity) leads which lead to more bookings and revenue for your venue.

We compliment your existing marketing efforts to help you reach an audience of newly engaged brides and grooms that you may not have been able to reach otherwise.

Yes! Here’s what some of our clients have said about the results they’re getting:

  • "The results are live, trackable and impressive. Advertising with Real Weddings has been a core pillar of The Langham, Melbourne's wedding marketing strategies for many years. Their personal approach to clients paired with the company's on- going innovation in the industry makes Real Weddings an expert in their field. I highly recommend working with Real Weddings, we here at The Langham are proud to be a long standing client and look forward to a relationship for many more years to come."   The Langham Melbourne

  • "We trialled the venue showcase with one of our exclusive venues, Port Melbourne Yacht Club. The results from these leads have been so successful that we will now have six of our venues listed on the site. We receive more pre-qualified leads from the Digital Venue Showcase than any other online directory we work with.”  Peter Rowland Catering

  • "75% of pre-qualified leads that you sent to our Venue Showcase went on to request our brochure, putting us in the best position to convert. I’ve followed this same data approach for all of our listings (Lancemore Hill, Lindenwarrah and The Mansion Hotel & Spa) and the same applies i.e. brochure quality with all at 75%+, but Lindenderry is even higher." The Lancemore Group
  • "We love the quality of the leads that are sent to us! We get real couples who are interested in us and the leads we are getting are more targeted, so the couples that do enquire are more likely to pick us. This saves a lot of time and energy from following up couples that were never going to book with us in the first place.There are details we can follow up such as phone numbers and emails, as well as knowing their wedding dates really help us to assist them. We have booked weddings through Real Weddings since we signed up last year. Kirsten and her team are very helpful and the site is great to use, we love it!" Summerfields Country Estate
  • "The volume and quality of our results is the best acknowledgement that Real Weddings works for us - our couples are able to discover our venues even when they did not know that we were an option! We found Real Weddings very easy to work with and were able to have our profile updated as required. We needed to ensure we used a website who could offer us personalised solutions and to work together to increase our reach. Nobody wants to just be added to a list, and to have Real Weddings on our team to enhance our reach to couples was a fantastic bonus!" Atlantic Group
  • We receive regular enquiries from couples finding us through Real Weddings and are very pleased with the standard of enquiry. We are able to get information direct to the clients and convert most to a strong lead, getting them on site to come and visit us direct. The Real Weddings team are absolutely fantastic and offer us a personalised service that makes you feel as if you were the only venue they deal with. They care about us and our results and have a genuine interest in pushing for our success." Luna Park Weddings Sydney

  • “Real Weddings is a great way for us to market our venue online and get the word out there. From a client’s perspective, the website itself is easy to navigate and very user-friendly. The shopfront for our venue is clearly laid out and information easily accessible. The enquiries that we receive have been tailored prior to them coming through so we know that they are genuinely interested in getting more information about our venue. We have received over 3k views on our Showcase from Real Weddings with at least 630 quantifiable enquiries from this. To top it off the Real Weddings team have always been friendly and helpful to assist whenever required. Keep up the good work!” Middle Brighton Baths

  • "We have seen some great leads coming from Real Weddings for Aqua Dining so we would like to continue for another year. " Aqua Dining Sydney

  • "I would estimate we get at least 2 leads a day from the Real Weddings Digital showcase - with many of these enquiries proceeding to bookings. We have a higher rate in converting leads from Real Weddings than from our own Website." Campbell Point House

  • "Less than one month after listing The Park with Real Weddings we requested to list River’s Edge Events too, since the cost of our listing had already been recuperated from a quality lead.We receive approximately 6 quality leads every week from our Real Weddings listing! And our conversion rate is considerably higher than any of our other wedding partners.” Melbourne Events Group, (The Park, Rivers Edge)

  • "The layout of the digital venue showcase was beautifully presented and a great interactive tool for couples searching for a wedding venue. It has been a very positive marketing tool for us, with regular enquiries received from our online venue Showcase.” Sandringham Yacht Club

  • "I find the brides we get from Real Weddings are genuinely interested in the venue, not just shopping around for the cheapest price. Many of the brides from Real Weddings book venue viewings allowing for us to make that personal connection that is so important. We get leads from Real Wedding that do turn into weddings for us." The Point

  • "Real Weddings provides us with not only a quantity of leads, but also quality leads. Working closely with their team we were able to create a digital showcase that accurately portrays our business, attracting the right sort of client. Overall Real Weddings, while new as a digital platform, competes just as strongly in the market as those who have been present for decades. The results now speak for themselves. The team are fantastic to deal with and this is a platform that will continue to grow alongside industry trends. We look forward to working with Real Weddings for years to come." Atlantic Group

  • "Within the first month of listing our venue with Real Weddings we started receiving enquiries that showed a genuine interest in hosting their wedding at our venue. Not only did we like the look and feel of the site, but it is clearly apparent that Real Weddings is an industry leader in the wedding space in Australia. This expertise is exactly what we were looking for to ensure that potential brides are confident in the venue choices when submitting enquiries." Taronga Centre

  • "We previously advertised in various wedding magazines and a couple of on-line, but we were not happy with the results. We chose Real Weddings as they are keeping ahead of other online search portals. We have found that Real Weddings provides more pre-qualified good quality leads than any other online search portal, and include more details per enquiry. This gives us an opportunity to personalise our quote from the initial contact, and we know more about what potential couples are looking for. The filtering is excellent!  We are a Historic Country Hotel which clearly represents what we offer (thereby excluding couples that were looking for somewhere, modern and minimal.) The team at Real Weddings is always professional and helpful at all times. We look forward to continuing to work with the team at Real Weddings.” Chateau Yering

  • "We are definitely keeping an eye on the traffic and incoming enquiries for The Refectory and are extremely happy with the results to date." The Refectory, Werribee Park

  • “We thought we would leave 'Modern Bride' to try Real Weddings, who have a huge following and are known throughout Australia. The filters catered to the bride and groom, and we like the rotation of venues on the home page and being sent qualified leads. Your team is amazing, very helpful, friendly and organised.”  Club Rose Bay

We use a range of cutting-edge digital marketing techniques including:

  • Innovative content marketing and ongoing lead nurturing campaigns
  • Enterprise level search engine optimisation
  • Leveraging our ‘Real Weddings’ blog
  • Social media marketing across all our platforms (Facebook, Instagram, Twitter and Pinterest)
  • Database and email marketing
  • Targeted Adwords campaigns
  • Intelligent remarketing with display and banner ads

If you’d like to list your venue, please email us at advertising@indigomediagroup.com.au.

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